Badoo has now overtaken Zynga’s FarmVille to become the 2nd most popular application on Facebook with over 56 Million MAU (Monthly Active Users), surpassing all Non Game based Facebook Applications across the World.
For the first time in over 12 months, Zynga does not hold the Number 1 and 2 most popular Facebook Apps globally as measured by AppData.com, an independent application traffic tracking service.
The staggering growth of Badoo’s App confirms the rising importance of social networking in the application ecosystem. The growth has also highlighted the benefit of Badoo products and services being “cross platform”, available to use on the Web, Mobile and Desktop. Badoo users currently enjoy meeting new guys & girls on the Badoo.com website, using the Desktop Application, iPhone App and Android App. In the future, users will also benefit from a WAP site, Blackberry App and constantly innovating Facebook App.